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58

external hard drive for iphone

Worth a look

Shows a sweet-spot price point ($67.08 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 24Conversion 26Competition 78Returns 52Price range 45Avg price 87Brand share 77Review moat 21Quality gap 79

Avg price

Great$67.08

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great37%

top-5 click share — an open shelf

Brand share

Great58%

top-5 brand share — no brand owns this niche

Market size

Good$847K

$847K/yr · 607K searches

Returns

Good2.9%

return rate — above 5% kills the launch gate

Price range

Okay$17.86–$201.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-1.2%

90-day search growth — must beat 0% to launch

Review moat

Bad11,568.17

avg incumbent reviews — the moat a new listing must climb

Reviews