36
discone antenna
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Review moat
Great130avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good$114.03avg listing price — sweet spot $15–$100
Price range
Okay$22.89–$181.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-19.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$30K$30K/yr · 40K searches