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digital coaxial audio cable
Skip itSoft demand (-13.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.39avg listing price — sweet spot $15–$100
Price range
Great$5.10–$113.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,985.89avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Market size
Okay$115K$115K/yr · 94K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-13.3%90-day search growth — must beat 0% to launch