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dc 12v power cord
Skip itPrices mostly outside the sweet spot ($5.49–$15.07) — this niche doesn't clear our bar today.
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,242.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+17.8%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Returns
Okay4.6%return rate — above 5% kills the launch gate
Avg price
Okay$9.63avg listing price — sweet spot $15–$100
Market size
Bad$83K$83K/yr · 78K searches
Price range
Bad$5.49–$15.07cheapest to priciest tracked listing — scored on the share inside $15–$100