47
cord wrap
Skip itPrices mostly outside the sweet spot ($3.42–$14.76) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Market size
Okay$117K$117K/yr · 208K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Avg price
Bad$7.56avg listing price — sweet spot $15–$100
Review moat
Bad13,029.03avg incumbent reviews — the moat a new listing must climb
Price range
Bad$3.42–$14.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand