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chinese new year stickers
Skip itSoft demand (-88.4% this quarter) — this niche doesn't clear our bar today.
Review moat
Great143.03avg incumbent reviews — the moat a new listing must climb
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.19avg listing price — sweet spot $15–$100
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$7K$7K/yr · 84K searches
Growth
Bad-88.4%90-day search growth — must beat 0% to launch
Price range
Bad$3.05–$10.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand