29
alienware keyboard
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$68.37avg listing price — sweet spot $15–$100
Review moat
Good1,238.86avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$27.30–$194.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$81K$82K/yr · 125K searches
Growth
Bad-13.9%90-day search growth — must beat 0% to launch
Competition
Bad78%top-5 click share — a locked-up shelf
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price