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addams family decor

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A small market ($25K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 26Conversion 14Competition 76Returns 47Price range 84Avg price 76Brand share 95Review moat 66Quality gap 35

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Price range

Great$5.90–$70.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Avg price

Great$15.53

avg listing price — sweet spot $15–$100

Review moat

Good854.45

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+1.0%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$25K

$25K/yr · 140K searches

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