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adaptor converter
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$24.03avg listing price — sweet spot $15–$100
Price range
Great$14.03–$36.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Growth
Good+32.6%90-day search growth — must beat 0% to launch
Returns
Okay3.0%return rate — above 5% kills the launch gate
Market size
Okay$220K$220K/yr · 113K searches
Review moat
Okay3,129.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand