46
77mm uv filter
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.6%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$33.96avg listing price — sweet spot $15–$100
Price range
Great$6.02–$74.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$378K$378K/yr · 71K searches
Returns
Okay3.0%return rate — above 5% kills the launch gate
Growth
Okay+13.1%90-day search growth — must beat 0% to launch
Review moat
Bad6,781.36avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand