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Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 29Growth 44Conversion 78Competition 28Returns 28Price range 92Avg price 95Brand share 3Review moat 40Quality gap 28

Avg price

Incredible$38.45

avg listing price — sweet spot $15–$100

Price range

Great$12.36–$86.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Growth

Okay+15.3%

90-day search growth — must beat 0% to launch

Review moat

Okay2,537.61

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$127K

$127K/yr · 42K searches

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Brand share

Bad99%

top-5 brand share — brand-locked demand

Search terms