43
67mm filter
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$32.38avg listing price — sweet spot $15–$100
Price range
Great$7.77–$84.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.8%return rate — above 5% kills the launch gate
Market size
Okay$162K$162K/yr · 60K searches
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Review moat
Bad4,197.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand