48
y2k hoodie
Skip itSoft demand (-51.6% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Avg price
Incredible$33.57avg listing price — sweet spot $15–$100
Price range
Incredible$14.89–$88.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good804.06avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.1%return rate — above 5% kills the launch gate
Market size
Bad$26K$26K/yr · 1.9M searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-51.6%90-day search growth — must beat 0% to launch