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workout hoodie
Skip itSoft demand (-54.4% this quarter) — this niche doesn't clear our bar today.
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Price range
Good$9.41–$29.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.44avg listing price — sweet spot $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand
Market size
Bad$35K$35K/yr · 182K searches
Growth
Bad-54.4%90-day search growth — must beat 0% to launch
Review moat
Bad52,620.27avg incumbent reviews — the moat a new listing must climb