41
wool baseball cap
Skip itSoft demand (-77.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.46avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Price range
Great$8.66–$115.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,891.48avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.1%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 133K searches
Growth
Bad-77.6%90-day search growth — must beat 0% to launch