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wicked costume girls
Skip itSoft demand (-41.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$30.75avg listing price — sweet spot $15–$100
Price range
Great$8.59–$90.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great50%top-5 brand share — no brand owns this niche
Review moat
Great326.53avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$126K$126K/yr · 299K searches
Returns
Bad6.5%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-41.4%90-day search growth — must beat 0% to launch
Signals High Returns