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white ski mask
Skip itSoft demand (-43.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Good$14.86avg listing price — sweet spot $15–$100
Price range
Good$3.71–$43.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay$181K$181K/yr · 216K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,971.19avg incumbent reviews — the moat a new listing must climb
Growth
Bad-43.1%90-day search growth — must beat 0% to launch