56
white pencil skirt
Worth a lookShows a sweet-spot price point ($23.32 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.32avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Growth
Great+93.8%90-day search growth — must beat 0% to launch
Brand share
Great51%top-5 brand share — no brand owns this niche
Price range
Good$10.01–$144.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,413.2avg incumbent reviews — the moat a new listing must climb
Market size
Bad$74K$74K/yr · 263K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad13.9%return rate — above 5% kills the launch gate