54
white athletic shorts men
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but a small market ($52K/yr) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Avg price
Incredible$27.82avg listing price — sweet spot $15–$100
Price range
Great$6.77–$109.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+55.5%90-day search growth — must beat 0% to launch
Brand share
Good64%top-5 brand share — brands hold most of the demand
Review moat
Okay1,848.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.1%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$52K$52K/yr · 99K searches
Signals High Returns