50
veteran
Worth a lookShows low returns (1.5%), but a small market ($14K/yr) keeps it on the watch list.
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$18.79avg listing price — sweet spot $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Review moat
Good502.48avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.76–$42.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+49.9%90-day search growth — must beat 0% to launch
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$14K$14K/yr · 56K searches
Signals No Dominant Brand