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united parcel service

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A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 8Conversion 8Competition 90Returns 14Price range 85Avg price 95Brand share 14Review moat 59Quality gap 23

Avg price

Incredible$28.00

avg listing price — sweet spot $15–$100

Competition

Great25%

top-5 click share — an open shelf

Price range

Great$8.88–$57.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,125.15

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad94%

top-5 brand share — brand-locked demand

Returns

Bad8.2%

return rate — above 5% kills the launch gate

Growth

Bad-34.4%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$10K

$10K/yr · 57K searches

Products