45
underwear sets for women
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$17.55avg listing price — sweet spot $15–$100
Price range
Great$8.52–$38.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,110.21avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Returns
Okay4.9%return rate — above 5% kills the launch gate
Growth
Bad-16.1%90-day search growth — must beat 0% to launch
Market size
Bad$18K$18K/yr · 480K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale