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tyler durden sunglasses
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Growth
Great+68.2%90-day search growth — must beat 0% to launch
Avg price
Good$14.71avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,549.7avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Price range
Okay$9.02–$18.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.8%return rate — above 5% kills the launch gate
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad$26K$26K/yr · 56K searches