47
toy spear
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$33.41avg listing price — sweet spot $15–$100
Review moat
Great120.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$9.12–$126.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Returns
Okay4.2%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.3%90-day search growth — must beat 0% to launch
Market size
Bad$36K$36K/yr · 79K searches
Signals Low Review Barrier