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thermal shirts for women
Skip itSoft demand (-79.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.01avg listing price — sweet spot $15–$100
Price range
Great$9.45–$34.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Market size
Okay$246K$246K/yr · 1.8M searches
Review moat
Okay3,420.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad8.7%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-79.2%90-day search growth — must beat 0% to launch
Signals High Returns