54
swimsuit with cover up set
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but weak search conversion (0.1%) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Avg price
Incredible$36.47avg listing price — sweet spot $15–$100
Price range
Great$8.78–$74.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great311.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+26.3%90-day search growth — must beat 0% to launch
Market size
Bad$20K$20K/yr · 449K searches
Returns
Bad11.1%return rate — above 5% kills the launch gate
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale