Skip to content
55

sweaters for women

Worth a look

Shows a $2.8M/yr market, but weak search conversion (0.6%) keeps it on the watch list.

Market size 96Growth 14Conversion 7Competition 95Returns 10Price range 76Avg price 84Brand share 76Review moat 22Quality gap 53

Market size

Incredible$2.8M

$2.8M/yr · 25.5M searches

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Great$18.55

avg listing price — sweet spot $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Price range

Great$9.17–$33.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,630.84

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-22.0%

90-day search growth — must beat 0% to launch

Returns

Bad9.2%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Reviews