31
swat hat
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.10avg listing price — sweet spot $15–$100
Price range
Great$9.49–$37.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Good1,120.24avg incumbent reviews — the moat a new listing must climb
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Returns
Bad5.1%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-13.9%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 18K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale