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superhero capes for adults
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$18.70avg listing price — sweet spot $15–$100
Price range
Great$8.03–$42.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good543.23avg incumbent reviews — the moat a new listing must climb
Growth
Good+40.2%90-day search growth — must beat 0% to launch
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.0%return rate — above 5% kills the launch gate
Market size
Bad$90K$90K/yr · 111K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Signals High Returns