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stray kids shirt
Skip itSoft demand (-50.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.24avg listing price — sweet spot $15–$100
Price range
Incredible$15.35–$49.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great24%top-5 click share — an open shelf
Review moat
Great232.5avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$53K$53K/yr · 620K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-50.0%90-day search growth — must beat 0% to launch