41
sperry duck boots women
Skip itSoft demand (-84.0% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible15%top-5 click share — an open shelf
Avg price
Great$64.52avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,775.33avg incumbent reviews — the moat a new listing must climb
Market size
Okay$241K$241K/yr · 2.0M searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay$13.57–$345.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad9.1%return rate — above 5% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-84.0%90-day search growth — must beat 0% to launch