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spanx shorts
Worth a lookShows a fragmented shelf (top 5 take 13% of clicks), but high returns (9.7%) keeps it on the watch list.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible$23.78avg listing price — sweet spot $15–$100
Price range
Great$7.02–$83.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great56%top-5 brand share — no brand owns this niche
Growth
Good+32.6%90-day search growth — must beat 0% to launch
Review moat
Bad7,338.99avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$42K$42K/yr · 169K searches
Returns
Bad9.7%return rate — above 5% kills the launch gate
Signals High Returns