35
sonic hoodie
Skip itSoft demand (-47.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$27.47avg listing price — sweet spot $15–$100
Price range
Great$11.94–$46.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great30%top-5 click share — an open shelf
Review moat
Good937.32avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$9K$9K/yr · 199K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-47.0%90-day search growth — must beat 0% to launch