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snoopy valentines
Skip itSoft demand (-18.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$39.64avg listing price — sweet spot $15–$100
Review moat
Great245.37avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.93–$88.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$176K$176K/yr · 291K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-18.2%90-day search growth — must beat 0% to launch