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smiski hipper
Skip itBrand-locked demand (top 5 brands take 92% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$16.51avg listing price — sweet spot $15–$100
Price range
Good$9.87–$28.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good646.19avg incumbent reviews — the moat a new listing must climb
Returns
Good2.7%return rate — above 5% kills the launch gate
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Market size
Bad$99K$99K/yr · 260K searches
Brand share
Bad92%top-5 brand share — brand-locked demand