49
small black purse
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$42.36avg listing price — sweet spot $15–$100
Price range
Incredible$21.90–$74.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great22%top-5 click share — an open shelf
Market size
Great$1.3M$1.3M/yr · 6.5M searches
Review moat
Good794.8avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.1%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand