43
skully cap for men
Skip itSoft demand (-65.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$40.35avg listing price — sweet spot $15–$100
Price range
Great$6.86–$82.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Okay$178K$178K/yr · 566K searches
Review moat
Okay3,553.66avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-65.0%90-day search growth — must beat 0% to launch
Signals Out of Stock