48
skims bra dupe
Skip itHigh returns (11.3%) — this niche doesn't clear our bar today.
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Great$20.32avg listing price — sweet spot $15–$100
Price range
Great$10.14–$66.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+27.0%90-day search growth — must beat 0% to launch
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Review moat
Bad11,947.38avg incumbent reviews — the moat a new listing must climb
Market size
Bad$41K$41K/yr · 259K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad11.3%return rate — above 5% kills the launch gate
Signals High Returns