45
size 5 shoes
Skip itHigh returns (9.6%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible$35.02avg listing price — sweet spot $15–$100
Price range
Great$8.73–$83.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Review moat
Bad5,670.12avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$43K$43K/yr · 124K searches
Returns
Bad9.6%return rate — above 5% kills the launch gate