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52

short black wig

Worth a look

Shows beatable incumbent ratings (4.1★), but high returns (10.1%) keeps it on the watch list.

Market size 34Growth 20Conversion 36Competition 83Returns 7Price range 82Avg price 84Brand share 78Review moat 47Quality gap 88

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Great$18.41

avg listing price — sweet spot $15–$100

Competition

Great32%

top-5 click share — an open shelf

Price range

Great$8.94–$46.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great57%

top-5 brand share — no brand owns this niche

Review moat

Okay1,773.87

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Market size

Okay$161K

$161K/yr · 307K searches

Growth

Bad-10.6%

90-day search growth — must beat 0% to launch

Returns

Bad10.1%

return rate — above 5% kills the launch gate

Products