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sherpa

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Soft demand (-79.1% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 2Competition 21Returns 20Price range 95Avg price 95Brand share 15Review moat 16Quality gap 28

Avg price

Incredible$28.06

avg listing price — sweet spot $15–$100

Price range

Incredible$18.51–$42.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad75%

top-5 click share — a locked-up shelf

Returns

Bad6.5%

return rate — above 5% kills the launch gate

Review moat

Bad21,324.25

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad$23K

$23K/yr · 510K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-79.1%

90-day search growth — must beat 0% to launch

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