46
sheer nightgown
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Competition
Incredible12%top-5 click share — an open shelf
Price range
Great$8.63–$66.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.08avg listing price — sweet spot $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,434.86avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.4%90-day search growth — must beat 0% to launch
Returns
Bad5.8%return rate — above 5% kills the launch gate
Market size
Bad$20K$20K/yr · 387K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals High Returns