39
shacket
Skip itSoft demand (-58.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.80avg listing price — sweet spot $15–$100
Competition
Great24%top-5 click share — an open shelf
Price range
Great$11.35–$71.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,037.67avg incumbent reviews — the moat a new listing must climb
Market size
Bad$33K$33K/yr · 620K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-58.7%90-day search growth — must beat 0% to launch
Returns
Bad17.0%return rate — above 5% kills the launch gate
Signals High Returns