46
september birthstone jewelry
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$33.46avg listing price — sweet spot $15–$100
Brand share
Great44%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Review moat
Good860.13avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.32–$144.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Returns
Bad5.9%return rate — above 5% kills the launch gate
Market size
Bad$34K$34K/yr · 154K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale