46
scrub pants for women
Skip itHigh returns (13.0%) — this niche doesn't clear our bar today.
Avg price
Great$21.46avg listing price — sweet spot $15–$100
Price range
Great$9.70–$37.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Market size
Good$659K$659K/yr · 5.2M searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Review moat
Bad11,867.05avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Returns
Bad13.0%return rate — above 5% kills the launch gate
Signals High Returns