60
safari hat
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great20%top-5 click share — an open shelf
Avg price
Incredible$24.55avg listing price — sweet spot $15–$100
Growth
Great+105.9%90-day search growth — must beat 0% to launch
Price range
Great$6.11–$78.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$122K$122K/yr · 286K searches
Returns
Okay4.7%return rate — above 5% kills the launch gate
Review moat
Bad4,040.39avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Signals Trending