53
rick and morty
Worth a lookShows low returns (1.1%), but weak search conversion (0.1%) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$21.14avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Review moat
Great494.76avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.31–$44.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+52.1%90-day search growth — must beat 0% to launch
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$22K$22K/yr · 1.3M searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale