42
rick and morty socks
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.89avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great381.25avg incumbent reviews — the moat a new listing must climb
Competition
Great36%top-5 click share — an open shelf
Price range
Great$6.42–$44.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.8%90-day search growth — must beat 0% to launch
Market size
Bad$26K$26K/yr · 97K searches