46
red toddler dress
Skip itHigh returns (18.8%) — this niche doesn't clear our bar today.
Competition
Incredible9%top-5 click share — an open shelf
Avg price
Incredible$23.50avg listing price — sweet spot $15–$100
Brand share
Great41%top-5 brand share — no brand owns this niche
Price range
Great$9.28–$68.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good936.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$77K$77K/yr · 565K searches
Growth
Bad-26.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Returns
Bad18.8%return rate — above 5% kills the launch gate
Signals High Returns