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red hoodie
Skip itSoft demand (-61.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.81avg listing price — sweet spot $15–$100
Competition
Great22%top-5 click share — an open shelf
Price range
Great$9.31–$57.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Market size
Good$292K$292K/yr · 1.3M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad12,123.98avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Returns
Bad9.9%return rate — above 5% kills the launch gate
Growth
Bad-61.2%90-day search growth — must beat 0% to launch